AIB - Student Plus
This is “the worst ad Rothco has ever made” according to Richard Carr. I think they’re great, it’s not my fault the adshel light was broken when the CEO drove past.
Made for students at bus stops, not C suit execs driving home in their Lexii, these were designed to show how AIB could help students save throughout the year with discount partnerships so they could enjoy their Summer in style and make use of the Bank’s roaming features. Designs by myself, aspirational Summer vibe illustrations courtesy of The Red Dress.
This is “the worst ad Rothco has ever made” according to Richard Carr. I think they’re great, it’s not my fault the adshel light was broken when the CEO drove past.
Made for students at bus stops, not C suit execs driving home in their Lexii, these were designed to show how AIB could help students save throughout the year with discount partnerships so they could enjoy their Summer in style and make use of the Bank’s roaming features. Designs by myself, aspirational Summer vibe illustrations courtesy of The Red Dress.
CREDITS
Copywriter: Martin Corcoran
Illustration: The Red Dress
Creative Director: Jonathon Cullen
Copywriter: Martin Corcoran
Illustration: The Red Dress
Creative Director: Jonathon Cullen
